Amazon + Google BigQuery integration
Load Amazon Seller, Vendor and Ads data into BigQuery for analysis next to GA4 and Google Ads.
Vendor Central · Vendor APIs / EDI
The data that moves between Amazon and Google BigQuery.
- Orders, inventory and finance data
- Advertising reports
- Vendor data
Data flows from Amazon into Google BigQuery. Nothing is written back to Amazon, so your listings and orders are never changed by this integration.
What teams use it for.
For sellers
- Join Amazon data with GA4 and Google Ads
- Build Looker Studio dashboards
- Run profit and forecasting models
For vendors
- Analyse Vendor performance
Official APIs on both sides, run like production software.
Authorised access
Login with Amazon authorisation and Google BigQuery's own auth. No shared passwords, no screen scraping.
Mapped to your setup
Fields, accounts, locations and rules mapped to how you use Google BigQuery, not a generic default.
Reliable by design
Queues, retries within Amazon's rate limits, and alerts when something needs a human.
Logged and auditable
Every record synced is logged, so you can trace any order, invoice or stock change.
Amazon + Google BigQuery questions.
How fresh is the data?
Orders and inventory can refresh every 15 minutes or so. Finance and some reports update when Amazon publishes them, typically daily.
Do you use official Amazon APIs?
Yes. We build on the Selling Partner API and Vendor APIs (or EDI for Vendor Central where that is the agreed channel), using authorised access through Login with Amazon. We don't scrape Seller Central or Vendor Central.
Can this work for both Seller Central and Vendor Central?
Yes. Seller (3P) and Vendor (1P) accounts use different Amazon APIs, so we design each flow for the account types you actually run. Many clients run both.
How long does an integration take?
It depends on the number of flows, data volume and how much custom mapping your setup needs. After a short discovery call we give you a fixed scope and timeline.
Who hosts and maintains it?
Your choice. We can host it on AWS for you with monitoring and alerts, or deploy it into your own cloud account. Either way we offer ongoing maintenance as Amazon and the other system change their APIs.